Next is the ovulation phase that starts around day 14 of your cycle. The egg is released and available for fertilization, hence why it’s considered the fertile phase. So if you’re trying to conceive, this is the time to get busy (*wink wink*). And if you’re not trying to get pregnant, avoid sex or use protection during this time. Either way, it’s an excellent opportunity to give your vulva some love with washes and wipes to ensure it’s looking, feeling, and smelling its best.